To Future-Proof And Continually Grow Your Career You Need To Acquire Digital Tech Skills

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SAN FRANCISCO, CA – DECEMBER 01: The Salesforce logo is seen at its headquarters on December 1, 2020 … [+] in San Francisco, California. The cloud-based enterprise software company announced on Tuesday that it will purchase the popular workplace-chat app Slack for $27.7 billion. (Photo by Stephen Lam/Getty Images) Getty […]

One of the lessons learned from the pandemic is that we live in a volatile world and things change with lightning speed. You can’t expect your life and work to remain static. To survive and thrive it’s imperative to anticipate future changes and learn how to adapt to new environments.

It’s obvious at this point in time that technology will be one of the dominant trends for the foreseeable future. To future-proof the longevity of your career, you need to accept this reality, and take actions to ensure that you acquire the necessary skills and tools to keep up with the fast moving digital online world. 

There is a pressing global digital skills gap. It’s a grave concern, but there are also opportunities to improve the imbalance between the needs of companies and available talent. With businesses around the world rapidly transitioning to digital-first models, the demand for employees with the requisite digital skills has soared, and there is a dire need for global investment to close the digital skills gap.

Salesforce, the global cloud-based software company headquartered in San Francisco, California, published its Global Digital Skills Index revealing a growing global digital skills crisis and the urgent need for action. The Index is based on over 23,500 workers in 19 countries reporting their readiness to acquire the key digital skills needed by business today and over the next five years. 

Here Are Some Key Highlights:

  • New Digital Skills Index from Salesforce Reveals 73% of Global Workers Feel Unprepared for Future of Work 
  • Nearly three-quarters of respondents do not feel ready to operate in a digital-first world, with just 28% actively involved in digital skills training
  • There is a major gap emerging between everyday digital skills and those needed for work, especially among younger workers
  • Using collaboration technologies is viewed as the most important digital workplace skill for workers over the next five years 
  • While the research highlights that certain countries feel more digitally ready than others, it is clear that all nations still have a lot of work to do.
  • While the vast majority of respondents in North America (83%), Europe (82%), and Asia-Pacific (70%) have ‘advanced’ or ‘intermediate’ social media skills, only a third in each (31%, 24%, and 34%, respectively) feel prepared for the workplace digital skills needed over the next five years. 
  • Over half of Index respondents (51%) want to learn new skills to help them grow their career. By harnessing the potential of existing workforces, businesses can speed progress towards closing their skills gaps.
  •  The Index also reveals that younger respondents have greater confidence and ambition to learn new skills — 83% of Gen Z respondents are ‘actively’ learning and training for skills needed over the next five years compared to 12% of Baby Boomers.  

Tech isn’t an impenetrable fortress that you can’t break into. This industry has changed. If you want to pivot or reinvent yourself, there are now ways to get your foot in the door of the tech sector. Don’t worry if you lack experience or a college degree.

For instance, Salesforce, which provides customer relationship management services, enterprise applications focused on customer service, marketing automation, analytics, and application development—offers a free program to help you gain entrance into this fast growing lucrative field. 

Salesforce is an enormous company with more than 150,000 companies worldwide using it’s tools and products. It’s a huge ecosystem. It’s so large that there is a pressing need to find people with the requisite skills to work at the tech company and the thousands of other organizations that use their products and services. This is acutely challenging in the current era characterized by the Great Resignation in which about 4 million people have been quitting their jobs on a monthly basis, and 11 million jobs available making it hard for even the most prestigious businesses to find, attract, recruit and retain talent.

To ameliorate this dilemma, Salesforce offers access to digital skills through its free online learning platform Trailhead, which has helped more than 3.9 million people learn new skills for the future of work. This program teaches the basics of tech, with a focus on specializing in Salesforce softwares and systems.

If you are stuck in your job and don’t see a path forward, interested in switching into a high paying role with future growth opportunities, their courses could get you a foot in the door. Upon completion of the program, you will be qualified, for example, as a Salesforce administrator. The position pays around $75k to $95k. The next step as a developer of apps, could yield an average annual compensation of about $125k. Once you’re in the door, the opportunities are open ended.

There is an associated Trailblazer Community, empowering people to learn alongside Salesforce peers and experts. Salesforce has also created partnerships with leading education providers, and delivered apprenticeship, skilling, grants and philanthropic programs internationally. They help find roles with companies that use their products and need the help.

According to this year’s IDC Salesforce Economy Study, Salesforce and its global ecosystem of partners will create 9.3 million new jobs by 2026. “For Salesforce, it’s not only about creating new technology and career opportunities; we have to pave pathways to these new jobs,” said Kris Lande, SVP Marketing and Community at Salesforce. 

Lande also points out that “Business-led collaboration is essential. Now, more than ever, businesses have a responsibility to create close collaboration with governments, partners and communities to tackle the widening skills crisis.” The tech giant offers an array of programs and initiatives to help create the jobs of the future — and to fill them with well-equipped candidates. 

 Salesforce’s Workforce Development Programs Include The Following:

  • Pathfinder Training Program is a workforce development program that prepares individuals with the technical, business, and soft skills needed to pursue a career in the Salesforce ecosystem.
  • Salesforce Military offers free online training classes and certification exams at no cost for active-duty military, veterans, and military spouses. Salesforce also connects participants with potential employers.
  • Salesforce Talent Alliance is an initiative that connects partner companies to a diverse pool of Salesforce-trained candidates.
  • Trailblazer Connect helps people connect to mentorship and career opportunities through events and online resources. 

Some Of  The Many Success Stories:

Tony Nguyen was managing a sandwich shop and was laid off when the pandemic led the shop to close. Tony started skilling up on Trailhead and earned two Salesforce certifications. Today, he is a Salesforce Administrator at Calabrio.

Marquita Sidibe was a bartender and waitress who wanted a more stable career. She learned Salesforce skills with the help of Trailhead and the Pathfinder Training Program. Today she is a Salesforce Business Analyst at Liberty Mutual Insurance.

Zac Otero did not graduate high school or attend college. He was working at a meat processing plant when he discovered the factory was being shut down. Using Trailhead, he learned the skills to land his first full-time Salesforce Admin position. Today, he works as a Salesforce Analytics Admin and continues to develop his skill set with Trailhead.

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